Clik here to view.
Are You Blending In?
This is the first post in our “Are You an Amateur?” series. In the series, I’ll highlight mistakes amateur marketers make when marketing online.Differentiation in MarketingI’m assuming that if you’re...
View ArticleAre You Making the Biggest SEO Mistake in the Universe?
Warning: If you are not using PPC to fuel your SEO, you’re doing it wrong.Before starting PPC Nerds, I worked as both an account manager and senior sales executive at a highly respected search engine...
View ArticleLanding Pages versus Websites
This is the third post in our “Are You an Amateur?” series. In this post we’ll discuss one of the biggest mistakes amateurs make when marketing online: sending traffic to their websites instead of...
View ArticleIs Your Marketing Integrated?
In this post I’ll discuss marketing from a 40,000 foot view, and why it is crucial that your marketing efforts be integrated with one another (on a practical level).What is Integrated Marketing?For...
View ArticleKeyword Research
This is the fifth post in our “Are You an Amateur?” series. In this post we discuss one of the biggest mistakes amateur PPC marketers make: advertising on thousands of keywords blindly.Do you know...
View ArticleBing Advertising
This is the sixth post in our “Are You an Amateur?” series. In this post we discuss 11 reasons you should be advertising on Bing (most amateurs don’t, and focus exclusively on Google).Talk to any...
View Article